“Plastic Pollution: Myths, Facts, and How You Can Help”: Presenting a popular but poorly understood topic to broad and diverse audiences

Jennifer Anne Brandon, Scripps Institution of Oceanography, UCSD, La Jolla, CA, United States
Abstract:
For my thesis research, I study marine debris, specifically in the North Pacific Subtropical Gyre, colloquially known as the Great Pacific Garbage Patch. Marine debris in general, and the Great Pacific Garbage Patch in particular, are marine pollution issues that have captured considerable public and media attention. Especially in the late 2000s, there were significantly more popular media articles about marine debris and the Great Pacific Garbage Patch than scientific journal articles. Due to this popular attention and lag in scientific publication, there are a lot of exaggerated facts and prevalent myths about marine debris in the public consciousness today. As a graduate student at the Scripps Institution of Oceanography, UCSD, I have been given many opportunities to speak to diverse audiences about marine debris. These groups vary in their base knowledge of the issue, from very knowledgeable, to unknowledgeable, to knowledgeable but misinformed about the issue. Over my three years in graduate school, building off a base presentation from a previous graduate student and techniques learned from the education department at Birch Aquarium, I have developed ways to correct some misinformation while not making the audience feel insulted. I correct misinformation while building up a correct base knowledge. This knowledge can be very depressing, as many modern scientific problems can be, but I end the presentation with ways in which the audience can feel empowered and can continue to educate themselves. Hopefully they leave with both knowledge and applicable lessons that they can implement into their lives.