ED24B:
How to Maximize Broader Impacts Through Innovative Communication II Poster Lightning


Session ID#: 38889

Session Description:
This session invites talks that challenge the status-quo of broader impacts related to research results. Goodbye newsletters, one-pagers and press releases; hello blogs, vlogs, podcasts, art installations, social networking, animations, and more. Share techniques for boosting the broader impacts of scientific endeavors beyond the basics. From infographics to story maps, from zines to flash mobs, this session is poised to explore multiple ways of communicating science and evaluating success at achieving desired outcomes.

Exemplary science communication is accurate, interesting, informative, lasting and has the potential to result in social change. It sticks in its audiences’ hearts and heads. Furthermore, it is targeted and measurable. Talks are invited that provide insights into techniques, technologies, and best management practices for modern science communication, particularly with regard to underrepresented populations. While acknowledging the staggering amount of scientific information and misinformation available, this session promises to inspire scientists and science communicators to capitalize on the public’s curiosity and vested interests in water and the planet.

Primary Chair:  Cynthia A Hagley, University of Minnesota, Minnesota Sea Grant, Duluth, MN, United States
Co-chairs:  Sharon Moen, University of Minnesota, Minnesota Sea Grant, Duluth, MN, United States, Joel C Hoffman, US EPA, Mid-Continent Ecology Division Laboratory, Duluth, MN, United States and Robert F Chen, University of Massachusetts Boston, School for the Environment, Boston, MA, United States
Moderators:  Cynthia A Hagley1, Joel C Hoffman2, Sharon Moen1 and Robert F Chen3, (1)University of Minnesota, Minnesota Sea Grant, Duluth, MN, United States(2)US EPA, Mid-Continent Ecology Division Laboratory, Duluth, MN, United States(3)University of Massachusetts Boston, School for the Environment, Boston, MA, United States
Student Paper Review Liaisons:  Robert F Chen, University of Massachusetts Boston, School for the Environment, Boston, MA, United States and Joel C Hoffman, US EPA, Mid-Continent Ecology Division Laboratory, Duluth, MN, United States
Index Terms:

0815 Informal education [EDUCATION]
0840 Evaluation and assessment [EDUCATION]
0855 Diversity [EDUCATION]
6620 Science policy [PUBLIC ISSUES]
Cross-Topics:
  • ES - Ecology and Social Interactions
  • O - Other

Abstracts Submitted to this Session:


See more of: Education, Outreach and Policy